Search & AI

The Agent Is the New Buyer

The Agent Is the New Buyer - Search & AI essay by Ajay Rathod

The visitor audited the page. The buyer will audit the product. The next software buyer may never visit your homepage. It may not watch the product video, download the report, or sit through the demo your sales team spent three weeks preparing. It may arrive with one instruction: Find a platform that can do this … Read more

July 11, 2026